SEO, CONTENT & SOCIAL MEDIA

First, we help you understand the true value that comes from integrating these three tactics into your marketing strategy.
Next, we ensure your efforts are catalyzed to attract, engage, and convert new customers. 

SEO.

SEO (Search Engine Optimization) - A practice of optimizing your WEBSITE content to be recognized by search engines as the most relevant source of information for specific keywords and keyword phrases.
Have you ever wondered how Google knows the best places to send its searchers? They do it by crawling, indexing and ranking every website page across the Internet according to relevance.  
CRAWLING - when search engines crawl through the Internet, they are looking at code, content, and URLs for every page.
INDEX - the bots take the information from crawling and compile it into a database, so when certain words are searched, they can pull all the best-fit websites/pages together for the user's consideration.
RANK - Search engines rank website pages according to their relevance for each term searched, and places the most relevant options at the top of search results. 
There is a lot to consider when it comes to SEO, and the algorithms are always evolving. Fortunately, we offer expertise thast is always current and focused on getting your pages to the top of the list.  

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CONTENT.

The educational and engagement assets created by a brand to describe and complement their business offerings and brand positioning. It can include copy, design, video, or audio, and can be distributed via digital and traditional means.
Content is more than fodder for SEO rankings; Your blog content, emails, newsletters, and website copy should elevate your brand and inspire your audiences to act.
Content provides information and entertainment; it creates connections and encourages loyalty - but only when it's done with purpose. We can help. 

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SOCIAL MEDIA.

Social media is a diverse and dynamic marketing tool that should be leveraged to showcase your brand values and put people in the mood to buy. 
Complete with precise market targeting abilities via through keyword, hashtags, and user profiles, strategic use of social media will help create awareness, recognition and the type of loyal community your brand deserves.

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