Boxcar Portfolio

Project
Overview

Boxcar Cannabis is a micro-grow cannabis LP operating out of Armstrong BC that was looking for a brand that would stand out, attract eyes, and start conversations around their unique approach to cultivation.

Our proposed brand connected directly to the history of their town and provided a metaphor for progress, transparency, and growth of all kinds. Using imagery that connected to the small-town roots and long-standing culture of both BC and Saskatchewan (where a large portion of their products would be sold) we created a look and feel that was fun, flexible, and focused on community.

What We Did

Delivered brand guidelines and strategy
Designed SWAG
Created website social content
Took unique approach to the design of each (s)train car(d) that creatively captures their most attractive differentiators

boxcar cannabis

Boxcar Cannabis is a micro-grow cannabis LP operating out of Armstrong BC that was looking for a brand that would stand out, attract eyes and start conversations around their unique approach to cultivation.

Our proposed brand connected directly to the history of their town, and provided a metaphor for progress, transparency and growth of all kinds. Using imagery that connected to the small town roots and long-standing culture of both BC and Saskatchewan (where a large portion of their products would be sold) we created a look and feel that was fun, flexible and focused on community.

(S)train car(d)

Working in collaboration with their internal management team, we delivered their brand, SWAG, website social content, and a unique approach to the design of each (s)train car(d) that creatively captures their most attractive differentiators.

(S)traincar(d)

Working in collaboration with their internal management team, we delivered their brand, SWAG, website social content and a unique approach to the design of each (s)train car(d) that creatively captures their most attractive differentiators.